SRS Business Builders
With a strong focus on customer success, SRS Distribution is pleased to provide the Business Builders podcast. This podcast offers contractor-focused content designed to help contractors win in every aspect of their business.
SRS Business Builders
Sales Are made Emotionally and Justified Logically
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John DeRosa
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Season 2023
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Episode 13
I'm a big fan of Jeffery Gitomer who taught me that sales are made emotionally and justified logically. This simple yet power statement had a profound effect on the way I sell and this episode speak to the reasons why.
We''l talk about the importance of building an emotional connection, the reasons why, and also explore some the recommended best practices to help you build that connection.
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